Chen C.-W.NAI-HWA LIEN2020-03-062020-03-062018https://scholars.lib.ntu.edu.tw/handle/123456789/472398Consumer evaluations of service co-branding消費者對服務共同品牌之評價journal article10.1080/02642069.2018.1427738https://www2.scopus.com/inward/record.uri?eid=2-s2.0-85041008072&doi=10.1080%2f02642069.2018.1427738&partnerID=40&md5=f89b40fb73b2e54db264843fe0096d62