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College of Management / 管理學院
Business Administration / 工商管理學系暨商學研究所
Optimal Manufacture’s Promotion Design with Retailers’ Incentive Problems
Details
Optimal Manufacture’s Promotion Design with Retailers’ Incentive Problems
Journal
1998 Marketing Science Conference
Date Issued
1998-07
Author(s)
SHAN-YU CHOU
Chyi-Mei Chen
URI
http://scholars.lib.ntu.edu.tw/handle/123456789/343333
Type
conference paper
