Consumer evaluations of service co-branding

消費者對服務共同品牌之評價

Journal

Service Industries Journal

Journal Volume

38

Journal Issue

13-14

Pages

995-1016

Date Issued

2018

Author(s)

Chen C.-W.

DOI

10.1080/02642069.2018.1427738

URI

https://scholars.lib.ntu.edu.tw/handle/123456789/472398

URL

https://www2.scopus.com/inward/record.uri?eid=2-s2.0-85041008072&doi=10.1080%2f02642069.2018.1427738&partnerID=40&md5=f89b40fb73b2e54db264843fe0096d62

Type

journal article