https://scholars.lib.ntu.edu.tw/handle/123456789/103858
Title: | Investigating the applicability of the hierarchical relationship between brand image perceptions and urchasing behavior | Authors: | Hsieh, Ming Huei | Issue Date: | 2004 | Start page/Pages: | - | Source: | Taiwan Institute of Marketing Science annual Conference | URI: | http://ntur.lib.ntu.edu.tw//handle/246246/219909 |
Appears in Collections: | 國際企業學系 |
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