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College of Management / 管理學院
International Business / 國際企業學系
The Effects of Self-service Technology Initiatives on Firm Value
Details
The Effects of Self-service Technology Initiatives on Firm Value
Journal
Academy of Marketing Science World Marketing Conference
Date Issued
2015-6
Author(s)
Jiun-Sheng Chris Lin
URI
https://scholars.lib.ntu.edu.tw/handle/123456789/403655
Type
conference paper