A multi-level marketing framework for advertising in social network services
Journal
2009 International Conference on E-Business and Information System Security, EBISS 2009
Date Issued
2009
Author(s)
Abstract
In recent years, the growth of social network applications has held up very well. Many socializing tools like instant messaging software and blog platform can form a social network via constantly use. This paper proposes an advertising framework on social network. The main idea of this framework is to advertise on the nickname or status space on the social applications. This framework can also reach both the pay-per-click and pay-per-impression business model. Further more, this framework wants to make the users' friends have the will to advertise on their own nickname/status spaces in the social network.
Type
conference paper