Articulating sexuality, desire, and identity: A keyword analysis of heteronormativity in Taiwanese gay and lesbian dating websites

© 2020, Springer Science+Business Media, LLC, part of Springer Nature. This paper discusses how the so-called social construct, i.e., the frame of heteronormativity, can be maintained, reproduced and enacted by language within same-sex dating communities in the twenty-first century. That is, we examine heteronormativity in discourse collected from two popular same-sex dating websites in Taiwan in order to analyze how heteronormative ideologies influence the linguistic construction of homosexual desires, dating preferences, and queer relationships. By scrutinizing the keywords in the corpora through the lens of Critical Discourse Analysis and Corpus Linguistics, we argue that there are still power relationships among Taiwanese gay men and lesbian women seeking romantic love online that are informed by heteronormative ideologies around gender within the scope of homosexuality. On the one hand, the keywords contain many binary roles providing conventional interactional modes for Taiwanese homosexual couples that show great similarity to those in heterosexual relationships. On the other hand, the analysis indicates that heteronormative constructions of masculinity and femininity are related to anxieties over mainstream preferences for dating on the two target websites.