https://scholars.lib.ntu.edu.tw/handle/123456789/555220
Title: | 品牌知名度對消費者購買意願的影響:顧客知覺價值的角色 | Authors: | 劉嘉雯 林秀燕 賴慧萍 李昭慧 |
Issue Date: | 2020 | Publisher: | Publisher: 管理資訊計算編輯委員會 | Journal Volume: | 9 | Start page/Pages: | 79-86 | Source: | 管理資訊計算 | URI: | http://dx.doi.org/10.6285/MIC.202008/SP_02_9.0008 https://scholars.lib.ntu.edu.tw/handle/123456789/555220 |
ISSN: | 2225-9481 | DOI: | 10.6285/MIC.202008/SP_02_9.0008 |
Appears in Collections: | 會計學系 |
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