https://scholars.lib.ntu.edu.tw/handle/123456789/625891
標題: | ADOLESCENTS' IMPULSE BUYING: SUSCEPTIBILITY TO INTERPERSONAL INFLUENCE AND FEAR OF NEGATIVE EVALUATION | 作者: | YI-HSIU LIN Chen, CY |
關鍵字: | impulse purchase; fear of negative evaluation; susceptibility to interpersonal influence; social anxiety; adolescents; SOCIAL ANXIETY | 公開日期: | 2012 | 出版社: | SOC PERSONALITY RES INC | 卷: | 40 | 期: | 3 | 起(迄)頁: | 353 | 來源出版物: | SOCIAL BEHAVIOR AND PERSONALITY | 摘要: | We examined the effects of susceptibility to interpersonal influence and fear of negative evaluation on adolescents' impulse buying tendency. A survey of 453 adolescents was carried out and we found the greater the susceptibility to interpersonal influence, the greater the tendency to buy on impulse. Likewise, the greater the fear of negative evaluation, the greater the impulse buying tendency. © Society for Personality Research. |
URI: | https://scholars.lib.ntu.edu.tw/handle/123456789/625891 | ISSN: | 0301-2212 | DOI: | 10.2224/sbp.2012.40.3.353 |
顯示於: | 運動設施與健康管理碩士學位學程 |
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